The long-running U.S. Army recruiting advertisement that invited enlistees to "Be All You Can Be" appeals to which Maslow hierarchy of needs level?
A)physiological needs
B)self-actualization needs
C)safety needs
D)social needs
E)personal needs

Question

Quizplus · Accepted Answer

The "Be All You Can Be" slogan appeals to the highest level of Maslow's hierarchy of needs, which is self-actualization needs. This level of need is concerned with the realization of one's full potential and personal growth. The Army was positioning itself as a way for young people to achieve their full potential and become the best version of themselves.

The Long-Running U