Weight Watchers is a weight-management company with operations in about 30 countries.Consumers buy almost $5 billion of Weight Watchers-branded products each year,and every week approximately 1.3 million people attend Weight Watchers meetings worldwide.The company's brand recognition and meeting infrastructure are difficult for competitors to match,so they provide Weight Watchers with a distinct
A) viable mission.
B) competitive advantage.
C) tactical innovation.
D) core benefit.
E) sales orientation.
Correct Answer:
Verified
Q142: An organization's special capabilities including skills, technology,
Q155: The primary purpose of a marketing metric
Q160: Figure 2-3b Q170: A competitive advantage refers to Q173: Consider UMD2a: Ben & Jerry's Marketing Dashboard Q175: Data visualization Q178: Designing a car is expensive and time-consuming Q179: According to Figure 2-3b above,which of the Q181: Although now a part of Sears,Lands' End Q191: In the Boston Consulting Group (BCG)model for
![]()
A) the cluster
A)is the visual computer display of
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents