To overcome weaknesses in its marketing mix, Papa John's was one of the first pizza companies to introduce
A) instantly redeemable coupons.
B) a two-for-one pizza offering.
C) excessive price drops.
D) front-door delivery.
E) online ordering.

Question

Quizplus · Accepted Answer

Papa John's was one of the first pizza companies to introduce online ordering, leveraging technology to enhance customer convenience and streamline the ordering process.

To Overcome Weaknesses in Its Marketing Mix, Papa John's Was