The potential product is
A) product features or attributes.
B) how the product functions or performs.
C) all the product add-ons.
D) a new technology that has not yet been invented.
E) the "true" solution the customer seeks.

Question

Quizplus · Accepted Answer

The potential product refers to the "true" solution the customer seeks, which may not necessarily be a tangible product with specific features or attributes. It could also refer to a service or experience that meets the customer's needs and solves their problem.

The Potential Product Is