Which one of the following was NOT a strategy used by the Japanese firm, Canon,in its attempts to enter the U.S.copier market that was dominated by Xerox?
A)leasing rather than selling its copiers
B)creating low-end copiers
C)designing reliability and serviceability into its machines
D)using standardized components to reduce costs

Question

Quizplus · Accepted Answer

Canon's strategy for entering the U.S. copier market, dominated by Xerox, included creating low-end copiers, designing reliability and serviceability into its machines, and using standardized components to reduce costs. Leasing rather than selling its copiers was not a strategy used by Canon; it was actually a strategy used by Xerox to maintain its dominance in the market.

Which One of the Following Was NOT a Strategy Used