A response bias occurs when:
A) responses do not reflect the true preferences and attitudes of respondents.
B) insufficient sample size tends to lower the variability of the responses.
C) the questions do not reflect the true intentions of the surveyor.
D) different versions of the question are targeted to different segments of respondents.
E) the large sample size makes it difficult for the surveyor to reconcile the various responses.

Question

Quizplus · Accepted Answer

A response bias occurs when respondents do not accurately express their true preferences and attitudes. This can happen for various reasons such as social desirability bias where respondents give answers that they feel are socially acceptable rather than expressing their true beliefs. It can also happen when respondents cannot recall information accurately or misunderstand questions. It can lead to inaccurate data and misinterpretation of the results.

A Response Bias Occurs When