The key source of energy in an effective change program must come from
A) the organization's members.
B) a third party.
C) customers.
D) competitive forces.

Question

Quizplus · Accepted Answer

The organization's members are the ones who are directly involved in the change and will ultimately be responsible for its success. Without their buy-in and participation, the change program is unlikely to succeed. While a third party might provide some guidance or support, the energy for change must come from within the organization itself. Customers and competitive forces can be external motivators for change, but they are not the key source of energy for an effective change program.

The Key Source of Energy in an Effective Change Program