When the media focus on the relative standing of candidates rather than their policy proposals, they are engaged in:

Question

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Horse race coverage is when the media focuses on the political contest between candidates, including their relative standing in polls and debates, rather than on their policy proposals or qualifications. This type of coverage is often criticized for placing too much emphasis on the drama of the campaign rather than on the issues that are important to voters.

When the Media Focus on the Relative Standing of Candidates