When a company uses its concert promotion department to put on a show, then advertises the concert on the company's billboards, gives away free tickets on radio stations owned by that company, and advertises on the company's television stations, this is an example of ______.

Question

Quizplus · Accepted Answer

This is an example of synergy, where different departments or subsidiaries within a company work together to promote and sell a product or service. By using various forms of media owned by the company, they are able to reach a larger audience and generate more revenue.

When a Company Uses Its Concert Promotion Department to Put