Contemporary Advertising

114
Questions
114
Flashcards
10
Quizzes
study flashcards iconStudy Flashcardscreate flashcards iconCreate Flashcards
Discover Quizzes
search iconSearch Quizzes
Quiz 1 (9 Questions + Flashcards)

Advertising Yesterday, Today, Tomorrow, Economic, Social, and Regulatory Aspects of Advertising

flashcard-img View Flashcards
View Quiz open quiz
Quiz 2 (10 Questions + Flashcards)

Business of Advertising

flashcard-img View Flashcards
View Quiz open quiz
Quiz 3 (7 Questions + Flashcards)

Segmentation, Targeting, Marketing Mix, Communication and Consumer Behavior

flashcard-img View Flashcards
View Quiz open quiz
Quiz 4 (9 Questions + Flashcards)

Account Planning, Research, Developing Marketing and Advertising Plans

flashcard-img View Flashcards
View Quiz open quiz
Quiz 5 (9 Questions + Flashcards)

Creative Strategy, Creative Process, Creative Execution: Art and Copy

flashcard-img View Flashcards
View Quiz open quiz
Quiz 6 (10 Questions + Flashcards)

Producing Ads and Print Advertising

flashcard-img View Flashcards
View Quiz open quiz
Quiz 7 (27 Questions + Flashcards)

Electronic Media, Digital Interactive Media and Direct Mail

flashcard-img View Flashcards
View Quiz open quiz
Quiz 8 (10 Questions + Flashcards)

Out-Of-Home, Direct-Mail and Specialty Advertising

flashcard-img View Flashcards
View Quiz open quiz
Quiz 9 (16 Questions + Flashcards)

Media Planning, Buying, IMC: Direct Marketing, Personal Selling and Sales Promotion

flashcard-img View Flashcards
View Quiz open quiz
Quiz 10 (7 Questions + Flashcards)

IMC: Public Relations, Sponsorship, and Corporate Advertising

flashcard-img View Flashcards
View Quiz open quiz
homework help icon
flashcards icon