Marketing The Core Study Set 3

6 k
Questions
6 k
Flashcards
18
Quizzes
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Quiz 1 (244 Questions + Flashcards)

Creating Customer Relationships and Value Through Marketing

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Quiz 2 (341 Questions + Flashcards)

Developing Successful Organizational and Marketing Strategies

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Quiz 3 (379 Questions + Flashcards)

Understanding the Marketing Environment, Ethical Behavior, and Social Responsibility

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Quiz 4 (380 Questions + Flashcards)

Understanding Consumer Behavior

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Quiz 5 (249 Questions + Flashcards)

Understanding Organizations As Customers

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Quiz 6 (239 Questions + Flashcards)

Understanding and Reaching Global Consumers and Markets

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Quiz 7 (287 Questions + Flashcards)

Marketing Research: From Customer Insights to Actions

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Quiz 8 (232 Questions + Flashcards)

Market Segmentation, Targeting, and Positioning

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Quiz 9 (388 Questions + Flashcards)

Developing New Products and Services

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Quiz 10 (408 Questions + Flashcards)

Managing Successful Products, Services, and Brands

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Quiz 11 (407 Questions + Flashcards)

Pricing Products and Services

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Quiz 12 (324 Questions + Flashcards)

Managing Marketing Channels and Supply Chains

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Quiz 13 (347 Questions + Flashcards)

Retailing and Wholesaling

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Quiz 14 (302 Questions + Flashcards)

Integrated Marketing Communications and Direct Marketing

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Quiz 15 (369 Questions + Flashcards)

Advertising, Sales Promotion, and Public Relations

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Quiz 16 (180 Questions + Flashcards)

Using Social Media to Connect With Consumers

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Quiz 17 (302 Questions + Flashcards)

Personal Selling and Sales Management

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Quiz 18 (262 Questions + Flashcards)

Implementing Interactive and Multichannel Marketing

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