Market-penetration, product-development, and market-development strategies would all be examples of ________ strategies.
A) concentric growth
B) conglomerate
C) horizontal
D) intensive growth
E) integrative growth

Question

Quizplus · Accepted Answer

Intensive growth strategies involve increasing sales of existing products in existing markets (market-penetration), developing new products for existing markets (product-development), and expanding into new markets with existing products (market-development).

Market-Penetration, Product-Development, and Market-Development Strategies Would All Be Examples of ________