Question 1

E-Marketplaces refer to

Accepted Answer

E-Marketplaces are online trading communities that enable real-time exchange of information, money, products, and services between buyers and suppliers. They provide a platform for businesses to conduct transactions electronically, without the need for physical interactions or intermediaries. E-marketplaces can be either vertical or horizontal, depending on the type of products or services they specialize in. Some popular examples of e-marketplaces include Alibaba, Amazon, and eBay.

Question 2

The buying situation where users,influencers,or deciders want to change product specifications,price,delivery schedule,or supplier for an item that is largely the same as what was previously purchased is referred to as a

Accepted Answer

In a modified rebuy situation, the buyer wants to change some aspect of the previously purchased product, such as specifications, price, delivery schedule, or supplier, but the item is largely the same as what was previously purchased. This is different from a straight rebuy, where the buyer purchases the same item again without any changes, or an adapted buy, where the buyer purchases a similar item but with some modifications to fit their needs. A secondary buy and remake buy are not commonly used terms in purchasing.

Question 3

The department secretary orders pens,copy paper,and printer ink cartridges for the department from the Corporate Express catalog nearly every month.This is an example of a

Accepted Answer

This is a straightforward reorder of previously purchased items, indicating a straight rebuy. The department secretary is simply repeating a purchase they have made multiple times before without making any changes or seeking alternatives.

Question 4

A buy class situation affects buying center tendencies in different ways.If there are two or three people involved,the problem definition has only minor modifications,and the buying objective is the low-priced supplier,the buy class situation is a

Accepted Answer

In a modified rebuy, the buyer seeks minor changes to the existing purchase, often involving a few people in the decision-making process, and may focus on finding a low-priced supplier.

Question 5

A software company has changed and updated its logo.It now needs to order new letterhead and business cards.This purchase would be a

Accepted Answer

This situation is a modified rebuy because the company is maintaining a relationship with its existing supplier but buying a different product (new letterhead and business cards with the updated logo).

Question 6

The assistant heard his supervisor in the supply room yell,"Call Crate & Barrel-we need another case of its coffee mugs for the conference next week." The supervisor was asking the assistant to make a

Accepted Answer

The answer of The assistant heard his supervisor in the...

Question 7

Online trading communities that bring together buyers and supplier organizations to make possible the real time exchange of information,money,products,and services are referred to as

Accepted Answer

E-marketplaces are online trading communities that provide a platform for buying and selling among businesses. These virtual marketplaces enable the exchange of information, products, services, and money in real time, bringing together buyers and suppliers from all around the world. E-marketplaces are also known as B2B (business-to-business) marketplaces or trading exchanges.

Question 8

Another name for an e-marketplace is a(n)

Accepted Answer

E-hub is a commonly used term to refer to an e-marketplace. It signifies that it is a central place where multiple buyers and sellers can come together to conduct transactions electronically. Other choices like E-trade or E-xchange are also used in the context of e-commerce, but they may not necessarily refer specifically to e-marketplaces. E-place and 4NXchange are not commonly used or recognized terms in this context.

Question 9

A university's marketing department typically purchases backpacks with its logo embroidered on them for all incoming freshmen.This year,because they've heard complaints,marketing managers want to buy similar backpacks but want to find one that is a little more durable.This is an example of a

Accepted Answer

This is a modified rebuy as the company is looking for a similar but more durable product, indicating a change in some aspect of the purchasing decision.

Question 10

Business-to-business electronic commerce over the Internet

Accepted Answer

Business-to-business electronic commerce over the Internet is much larger than consumer electronic commerce, with estimates placing it at four to five times greater in terms of total dollar value of all transactions. The face-to-face communication between a firm's salesforce and potential customers is still important, but the growth of B2B e-commerce has not decreased as a result. While some companies may not share information, there is enough data available to estimate the size and growth of B2B e-commerce. Timely information is often available and shared among B2B partners to improve efficiency and effectiveness.

Question 11

A buy class situation affects buying center tendencies in different ways.If there are two or three people involved,only present suppliers are considered,and the time required for a decision is moderate,the buy class situation is a

Accepted Answer

A modified rebuy involves a moderate decision-making process with a few people involved, considering current suppliers but with some changes to the order.

Question 12

Online buying in organizational markets is prominent because Internet technology

Accepted Answer

Online buying in organizational markets is prominent because Internet technology can convey timely information quickly. This is important for businesses that need to make quick decisions and need the most up-to-date information on products and services available. The internet makes it easy to access a wide range of suppliers and compare products quickly, leading to increased efficiency in the purchasing process.

Question 13

A reorder of an existing product or service from a list of acceptable suppliers is referred to as a

Accepted Answer

A straight rebuy is the reorder of an existing product or service from a list of acceptable suppliers without any modifications or new supplier evaluation.

Question 14

In a __________ situation,users,influencers,or deciders in the buying center want to change product specifications,price,delivery schedule,or suppliers,though the product is largely the same.

Accepted Answer

In a modified rebuy situation, customers want to make some alterations to the existing product specifications, price, delivery schedule, or suppliers while keeping the core product relatively the same.

Question 15

A straight rebuy is a(n)__________ while a modified rebuy is a(n)__________.

Accepted Answer

A straight rebuy is a routine reorder, while a modified rebuy is a changed order.

Question 16

Another name for an e-marketplace is a(n)

Accepted Answer

The answer of Another name for an e-marketplace is a(n)
...

Question 17

A buy class situation affects buying center tendencies in different ways.If there is one person involved,the problem definition is well-defined,and the buying objective is to find the low-priced supplier,the buy class situation is a

Accepted Answer

The situation where there is one person involved, the problem definition is well-defined, and the buying objective is to find the low-priced supplier is a straight rebuy.

Question 18

A buy class situation affects buying center tendencies in different ways.If there are two or three people involved,the problem definition has only minor modifications,and the time required for a decision is moderate,the buy class situation is a

Accepted Answer

A modified rebuy involves minor changes to an existing purchase, with a moderate decision-making process and a small buying center.

Question 19

A buy class situation affects buying center tendencies in different ways.If there is one person involved,the problem definition is well-defined,and the time required for a decision is short,the buy class situation is a

Accepted Answer

A straight rebuy occurs when the problem is well-defined, the decision time is short, and the same person is involved in making the decision. Therefore, a straight rebuy is the best choice in this situation.

Question 20

The office of SFX Entertainment,a talent promoter,needs a new fax machine that will print at three seconds a page (instead of five seconds per page like the one it is using now)and has both local and network printing capabilities.The purchase of a replacement fax machine would be an example of a

Accepted Answer

The answer of The office of SFX Entertainment,a talent promoter,needs...

Quiz 5: Understanding Organizations As Customers

E-Marketplaces refer to

The buying situation where users,influencers,or deciders want to change product specifications,price,delivery schedule,or supplier for an item that is largely the same as what was previously purchased is referred to as a

The department secretary orders pens,copy paper,and printer ink cartridges for the department from the Corporate Express catalog nearly every month.This is an example of a

A buy class situation affects buying center tendencies in different ways.If there are two or three people involved,the problem definition has only minor modifications,and the buying objective is the low-priced supplier,the buy class situation is a

A software company has changed and updated its logo.It now needs to order new letterhead and business cards.This purchase would be a

The assistant heard his supervisor in the supply room yell,"Call Crate & Barrel-we need another case of its coffee mugs for the conference next week." The supervisor was asking the assistant to make a

Online trading communities that bring together buyers and supplier organizations to make possible the real time exchange of information,money,products,and services are referred to as

Another name for an e-marketplace is a(n)

A university's marketing department typically purchases backpacks with its logo embroidered on them for all incoming freshmen.This year,because they've heard complaints,marketing managers want to buy similar backpacks but want to find one that is a little more durable.This is an example of a

Business-to-business electronic commerce over the Internet

A buy class situation affects buying center tendencies in different ways.If there are two or three people involved,only present suppliers are considered,and the time required for a decision is moderate,the buy class situation is a

Online buying in organizational markets is prominent because Internet technology

A reorder of an existing product or service from a list of acceptable suppliers is referred to as a

In a __________ situation,users,influencers,or deciders in the buying center want to change product specifications,price,delivery schedule,or suppliers,though the product is largely the same.

A straight rebuy is a(n) while a modified rebuy is a(n) .

Another name for an e-marketplace is a(n)

A buy class situation affects buying center tendencies in different ways.If there is one person involved,the problem definition is well-defined,and the buying objective is to find the low-priced supplier,the buy class situation is a

A buy class situation affects buying center tendencies in different ways.If there are two or three people involved,the problem definition has only minor modifications,and the time required for a decision is moderate,the buy class situation is a

A buy class situation affects buying center tendencies in different ways.If there is one person involved,the problem definition is well-defined,and the time required for a decision is short,the buy class situation is a

The office of SFX Entertainment,a talent promoter,needs a new fax machine that will print at three seconds a page (instead of five seconds per page like the one it is using now) and has both local and network printing capabilities.The purchase of a replacement fax machine would be an example of a

Quiz 5: Understanding Organizations As Customers

E-Marketplaces refer to

The buying situation where users,influencers,or deciders want to change product specifications,price,delivery schedule,or supplier for an item that is largely the same as what was previously purchased is referred to as a

The department secretary orders pens,copy paper,and printer ink cartridges for the department from the Corporate Express catalog nearly every month.This is an example of a

A buy class situation affects buying center tendencies in different ways.If there are two or three people involved,the problem definition has only minor modifications,and the buying objective is the low-priced supplier,the buy class situation is a

A software company has changed and updated its logo.It now needs to order new letterhead and business cards.This purchase would be a

The assistant heard his supervisor in the supply room yell,"Call Crate & Barrel-we need another case of its coffee mugs for the conference next week." The supervisor was asking the assistant to make a

Online trading communities that bring together buyers and supplier organizations to make possible the real time exchange of information,money,products,and services are referred to as

Another name for an e-marketplace is a(n)

A university's marketing department typically purchases backpacks with its logo embroidered on them for all incoming freshmen.This year,because they've heard complaints,marketing managers want to buy similar backpacks but want to find one that is a little more durable.This is an example of a

Business-to-business electronic commerce over the Internet

A buy class situation affects buying center tendencies in different ways.If there are two or three people involved,only present suppliers are considered,and the time required for a decision is moderate,the buy class situation is a

Online buying in organizational markets is prominent because Internet technology

A reorder of an existing product or service from a list of acceptable suppliers is referred to as a

In a __________ situation,users,influencers,or deciders in the buying center want to change product specifications,price,delivery schedule,or suppliers,though the product is largely the same.

A straight rebuy is a(n) __________ while a modified rebuy is a(n) __________.

Another name for an e-marketplace is a(n)

A buy class situation affects buying center tendencies in different ways.If there is one person involved,the problem definition is well-defined,and the buying objective is to find the low-priced supplier,the buy class situation is a

A buy class situation affects buying center tendencies in different ways.If there are two or three people involved,the problem definition has only minor modifications,and the time required for a decision is moderate,the buy class situation is a

A buy class situation affects buying center tendencies in different ways.If there is one person involved,the problem definition is well-defined,and the time required for a decision is short,the buy class situation is a

The office of SFX Entertainment,a talent promoter,needs a new fax machine that will print at three seconds a page (instead of five seconds per page like the one it is using now) and has both local and network printing capabilities.The purchase of a replacement fax machine would be an example of a

A straight rebuy is a(n) while a modified rebuy is a(n) .