Finding a sustainable competitive advantage is difficult because:
A)a company needs a sustainable competitive advantage to succeed in the market
B)market penetration makes sustaining an advantage difficult
C)many advantages (product and low price)can be mimicked by other companies
D)it is easier for a company to focus on sales than on service
E)it is a key component of a strategic plan for any business

Question

Quizplus · Accepted Answer

Many advantages such as product and low price can be easily imitated by competitors, making it difficult for a company to sustain its competitive advantage. This is why finding a sustainable competitive advantage is a challenging task for any business.

Finding a Sustainable Competitive Advantage Is Difficult Because