The emphasis in marketing is on the identification and satisfaction of ________.
A)business needs
B)marketing goals
C)market needs
D)customer needs

Question

Quizplus · Accepted Answer

The core focus of marketing is identifying and satisfying the needs of customers. Therefore, the correct choice is D. While business needs and marketing goals may be important considerations in marketing strategy, they are ultimately rooted in meeting the needs of customers. Market needs can be interpreted as a similar concept to customer needs, but generally refers to the needs of a larger group or demographic, rather than individual customers.

The Emphasis in Marketing Is on the Identification and Satisfaction