Services
Discover
Homeschooling
Ask a Question
Log in
Sign up
Filters
Done
Question type:
Essay
Multiple Choice
Short Answer
True False
Matching
Topic
Business
Study Set
Strategic Management
Quiz 10: Corporate-Level Strategy: Related and Unrelated Diversification
Path 4
Access For Free
Share
All types
Filters
Study Flashcards
Practice Exam
Learn
Question 21
True/False
If a company wants to enter a market that is developing very quickly and does not have the time to develop the required competencies, internal venturing is a better choice than acquisition.
Question 22
Multiple Choice
Product bundling refers to:
Question 23
Multiple Choice
Which diversification strategy is based on the idea that the company creates value by applying the distinctive competencies it developed in one line of business to another business activity?
Question 24
True/False
Over time, while large-scale entry is more profitable in the short-run, small-scale entry becomes more profitable in the long-run.
Question 25
Multiple Choice
Tom Smith is a top manager at a diversified company that has been tasked to identify inefficient, poorly managed companies in other industries and then acquire and restructure them to improve their performance and increase the profitability of the total corporation. Which of the following would be a strategy Tom might take to increase the performance of one of these newly acquired companies?
Question 26
Multiple Choice
Miller Brewing, which was acquired by Philip Morris, was related to the parent company's tobacco business because it was possible to create important marketing commonalities: both beer and tobacco are mass market consumer goods in which brand positioning, advertising, and product development skills are crucial to create successful new products. This is an example of which of the following?
Question 27
Multiple Choice
Microsoft's relationships and experiences in the computer industry and expertise in managing industries surrounding external networks led them to create new business units in the video game, online portal, and search engine industries. This is an example of which of the following?
Question 28
True/False
A laundromat and a pool hall together invest in a new store, where customers can wash their clothes and play pool while waiting. This is an example of an internal new venture.
Question 29
True/False
A possible cause for restructuring is that investors see highly diversified companies as less attractive investments and perceive a multibusiness company as being riskier than a company that operates in one industry,
Question 30
Multiple Choice
Free cash flow is defined as:
Question 31
Multiple Choice
Which of the following is NOT a way to use diversification to increase profitability?
Question 32
Multiple Choice
Which of the following describes when diversification to obtain economies of scope is possible?
Question 33
Multiple Choice
Which of the following statements is NOT generally true of a diversification strategy based on the realization of economies of scope?
Question 34
Multiple Choice
Managers who have hard-to-define governance skills that are required to manage different business units in a way that enables these units to perform better than they would if they were independent companies, helps probe business-unit managers for information, and helps them think through strategic problems describes which of the following general organizational competencies?
Question 35
Multiple Choice
Which of the following involves taking a distinctive competency developed by a business unit in one industry and implanting it in a business unit operating in another industry?