When firms try to differentiate their products,they often apply a concept known as
A)product valuation.
B)personal selling.
C)the marketing mix.
D)positioning.

Question

Quizplus · Accepted Answer

Positioning is the strategy firms use to differentiate their products in the market by creating a unique image or perception in the minds of the target audience, distinguishing them from competitors.

When Firms Try to Differentiate Their Products,they Often Apply a Concept