Which of the following principles explains the success of a shopping center whose tenants include Kohl's, Walmart, and Dick's Sporting Goods?
A) Multiple risk
B) Analog approach
C) Cumulative attraction
D) Consumer spotting
E) Diminishing adjacent

Question

Quizplus · Accepted Answer

The grouped location approach is based on the principle of cumulative attraction, which states that a cluster of similar and complementary retailing activities will generally have greater drawing power than isolated stores that engage in the same retailing activities.

Which of the Following Principles Explains the Success of a Shopping