Firms for which licensing is NOT a good option include those
A) based in low-technology industries.
B) that have valuable know-how.
C) characterized by low cost pressures.
D) where transportation costs are high.
E) which need to have low control over foreign operations.

Question

Quizplus · Accepted Answer

Firms with valuable know-how may avoid licensing to protect their intellectual property and maintain competitive advantage.

Firms for Which Licensing Is NOT a Good Option Include