Which of the following is a key marketing strategy of the growth phase of a product life cycle?
A) Building awareness
B) Reinforcing brand positioning
C) Targeting competitors
D) Considering terminating the product

Question

Quizplus · Accepted Answer

During the growth phase, the focus is on reinforcing brand positioning to differentiate the product from competitors and solidify its place in the market.

Which of the Following Is a Key Marketing Strategy of the Growth