Wildside Inc.,a company that organizes wildlife tours,gives equal importance to customers and employees.The managers at Wildside Inc.ensure that the employees of the company are satisfied with their jobs.They believe that the employees should be kept happy as they are the brand ambassadors of the company.This scenario is an example of _____ marketing.

Question

Quizplus · Accepted Answer

Internal marketing focuses on ensuring that employees are satisfied and motivated, as they are crucial to delivering quality service and representing the brand effectively.