It is helpful to use A-level (the first level) and B-level (the second level) headings under the numbered section headings of marketing and business plans. These headings should
A) help readers make easy transitions from one topic to another.
B) only be used in marketing plans and not in business plans.
C) only be used in business plans and not in marketing plans.
D) be used sparingly, otherwise they lose their cohesiveness and effectiveness.
E) continue in traditional outline form all the way through E-level (the fifth level) if needed, but no further.
Correct Answer:
Verified
Q17: Elements in a marketing plan depend on
Q18: A key difference between a marketing plan
Q19: There are no magic one-size-fits-all guidelines for
Q20: The industry within which a product will
Q21: Shorter tables or graphs
A) must start at
Q23: For the benefit of its audience, Paradise
Q24: The SWOT analysis section of a marketing
Q25: The primary purpose of the Paradise Kitchens'
Q26: The effectiveness of a table is determined
Q27: To translate its core competencies into a
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