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Strategic Management Concepts Study Set 2
Quiz 5: Competitive Rivalry and Competitive Dynamics
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Question 1
True/False
Under the framework of competitive action and response, "ability" refers to an attacking or responding firm's knowledge of the competitive market characteristics.
Question 2
True/False
Coca-Cola and PepsiCo compete across a number of products (e.g., soft drinks, bottled water) and geographic markets (U.S.and foreign markets) indicating that the companies have market commonality.
Question 3
True/False
By definition, to be engaged in multimarket competitions, two or more firms must compete against each other in more than one product area and in multiple geographic markets.
Question 4
True/False
Market commonality is concerned with the number of markets with which the firm and a competitor are jointly involved and the degree of importance of the individual markets to each.
Question 5
True/False
Research suggests that a firm with greater multimarket contact is less likely to initiate an attack, but more likely to respond aggressively when attacked.
Question 6
True/False
Competitive dynamics indicates that firms and their strategic actions are independent.
Question 7
True/False
First movers can gain a sustained competitive advantage when they reduce their costs through reverse engineering.
Question 8
True/False
Walmart recently opened a store in Alsatia, Missouri.Several local small retailers have decided that choosing not to respond to Walmart's competitive actions is a viable long-term option, because although the companies have high market commonality, they have little resource similarity.These small retailers are correct in their decision.
Question 9
True/False
Two firms, such as a small local, family-owned Italian restaurant and Olive Garden, share few markets and have little similarity in resources, but are nonetheless direct and mutually acknowledged competitors.