Netflix uses the internet to allow its customers to view movies and exclusive television shows. It jumped into an industry where there were no firm leaders but lots of competitors and established a loyal clientele by seizing the opportunity to provide a service that was simple to use and effective at delivering high-quality products to Customers. The internet-delivery mechanism is an example of a(n)________for
Netflix:
A)benchmarking-focus.
B)viable mission.
C)competitive advantage.
D)tactical innovation.

Question

Quizplus · Accepted Answer

Netflix's use of the internet to deliver movies and TV shows gives them a competitive advantage over traditional cable or DVD rental services. By providing a streaming service that is simple to use and delivers high-quality content, Netflix has established a loyal customer base. This innovative approach has given Netflix a distinct advantage in the marketplace.

Netflix Uses the Internet to Allow Its Customers to View