Market research has found specific messages that appeal to the unchurched.Given this, seeker-sensitive churches would tend to emphasize all of the following messages EXCEPT:
A) In consumerist America, the mall is a metaphor for the good life.
B) The worship service should be upbeat, expressive, and active.
C) Believers should have direct access to spirituality, not a mediated experience through ordained clergy.
D) Church members should be encouraged to make their own interpretations of the meaning of scripture in their lives.
E) A vibrant seeker church should have strong institutional ties to an established denomination.
Correct Answer:
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