Finding a place to live in Mumbai, India, has been getting harder these days for people who are not vegetarians.Vegetarianism is a centuries-old custom among the Indian population, but the requirement is becoming more obvious as non-vegs are being segregated from vegs.This is important consumer information to a McDonald's franchisee and reflects how _____ shapes consumer behavior.
A)consumer expectation
B)stimulus reaction
C)culture
D)geographic segmentation
E)consumer impulse

Question

Quizplus · Accepted Answer

Culture shapes consumer behavior by influencing preferences and practices, such as dietary habits, which in turn affect business operations and marketing strategies, like those of a McDonald's franchisee in Mumbai.

Finding a Place to Live in Mumbai, India, Has Been