A data code book identifies all of the following EXCEPT:
A) The questions on the questionnaire.
B) The variable name or label that is associated with each question or question part.
C) The software analytic methodology.
D) The code numbers associated with each possible response to each question.
Correct Answer:
Verified
Q23: Panel companies claim to provide representative samples
Q24: When doing _,it is far more convenient
Q25: Many do-it-yourself(DIY)marketing researchers and others are not
Q26: Skyrocketing nonresponse rates and the popularity of
Q27: It is useful for a researcher to
Q29: With online surveys,the data file"builds"or"grows"as respondents submit
Q30: _ is the operation in which the
Q31: Factors such as interviews taking longer than
Q32: There are different types of potential nonresponse
Q33: Factors such as people who are busy
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