GoPro uses all of the following sources to generate new-product ideas except which?
A) consumer shared content
B) a team of professional and amateur athletes
C) employees
D) retailers
E) R&D lab IDEO

Question

Quizplus · Accepted Answer

GoPro does not use an R&D lab like IDEO for generating new-product ideas; they rely on consumer content, athletes, employees, and retailers.

GoPro Uses All of the Following Sources to Generate New-Product