Cisco Developed a Carburetor for Automobiles, Which He Called the "CiscoCarb

Cisco developed a carburetor for automobiles, which he called the "CiscoCarb". He advertised the carburetor in a national automobile magazine in a full-page advertisement under a caption that read: "Proven Performance-2.5 gallons /60 miles of gas in any car." The advertisement offered the carburetor for $100 on a 30-day, money back guarantee. Cisco would not have violated the Competition Act, because his performance claim was made in a unit of measurement other than metric.