The development of transnational innovation requires that the roles performed by organizational units worldwide are essentially uniform,and that the headquarters manages all of its subsidiaries in the same manner.

Question

Quizplus · Accepted Answer

(Instead of managing all businesses, functions and subsidiaries uniformly, the companies that are the most successful in developing transnational innovations systematically: (i) differentiate the tasks and responsibilities assigned to each business, function or subsidiary; and, (ii) search for subtle mechanisms to coordinate the differentiated and interdependent organizational units into sharing a vision of the company's strategic tasks).

The Development of Transnational Innovation Requires That the Roles Performed