A manager at JCPenney discovers that Dillard's has reduced the price of its children's Levi's from $31.99 to $24.99, according to an advertisement in the Sunday newspaper.She immediately phones her store and instructs the salesperson on duty to put a sign up next to their children's Levi's that reads, "SALE: $24.99." This is an example of what pricing strategy?
A) secondary-market pricing
B) periodic discounting
C) reference pricing
D) random discounting
E) comparison discounting

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The Answer of A manager at JCPenney discovers that Dillard's has reduced the price of its children's Levi's from $31.99 to $24.99, according to an advertisement in the Sunday newspaper.She immediately phones her store and instructs the salesperson on duty to put a sign up next to their children's Levi's that reads, "SALE: $24.99." This is an example of what pricing strategy?
A) secondary-market pricing
B) periodic discounting
C) reference pricing
D) random discounting
E) comparison discounting

A Manager at JCPenney Discovers That Dillard's Has Reduced the Price