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Psychology
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Social Psychology
Quiz 8: Social Influence and Persuasion
Path 4
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Question 161
Short Answer
The finding that, over time, people tend to separate messages from their sources - and forget where or from whom they heard certain things - is known as the ________________.
Question 162
Short Answer
The labelling technique is based on ________________ principles.
Question 163
Essay
Identify and briefly describe three different persuasion techniques based on the principles of consistency and/or commitment.
Question 164
Short Answer
Social psychologists use the term ________________ to describe going along with a group because you think the group knows more than you do (not because you want to gain the group's approval or make the group like you more).
Question 165
Short Answer
A teacher has a guest speaker come to his classroom to talk about the dangers of drug use.The guest speaker is a former drug dealer and hardcore drug user, who became involved in crime as a result of his connection to drugs, spent many years in jail, later entered a drug rehabilitation programme, and finally cleaned up his act.Social psychologists would refer to this kind of communicator as a(n) ________________.
Question 166
Essay
Who are convert communicators, and when and why are they especially persuasive?
Question 167
Short Answer
In the elaboration likelihood model, heuristic/nonconscious processing is referred to as processing via the ________________ route.
Question 168
Short Answer
Advertisers and marketers use the term ________________ to refer to a condition of inattention and irritation that occurs after an audience has encountered a specific ad many times.
Question 169
Short Answer
A university professor from Rome invited Francesco Schettino, the former captain of the Costa Concordia cruise ship, to give a two-hour lecture on the topic of 'best emergency practices'.In this case, Schettino was not a(n) ____ source of information.
Question 170
Short Answer
The ________________ technique is a social influence technique based on reciprocity, wherein one first makes an inflated request, but - before the other person can respond - sweetens the deal by offering discounts or bonuses.