There are a number of devices that parents can buy to prevent their children from hearing objectionable language while they watch television.ProtecTV is the only product of its kind that has an expandable dictionary.Parents can add words and phrases they find offensive,and the additional words will be deleted from soundtracks and captioning.ProtecTV uses a(n)_____ strategy.
A) repositioning
B) demarketing
C) market integration
D) undifferentiated targeting
E) product differentiation

Question

Quizplus · Accepted Answer

Product differentiation is a positioning strategy that some firms use to distinguish their products from those of competitors.

There Are a Number of Devices That Parents Can Buy