Karavel Foods is considering using several sales promotions that were successful in the U.S.in markets overseas.What advice would you give Karavel?
A)Sports promotions are rarely successful outside the U.S.
B)Consumers worldwide prefer coupons to sweepstakes.
C)Many national laws govern sales promotions.
D)All of the above

Question

Quizplus · Accepted Answer

Many national laws govern sales promotions, especially in overseas markets. Karavel Foods needs to thoroughly research the laws and regulations in each country before implementing sales promotions. This will help ensure that they do not inadvertently violate any laws, which could result in legal and financial consequences. It is also important to note that what works in the U.S. may not necessarily work in overseas markets, so Karavel Foods should be open to adjusting their sales promotions to meet the preferences and cultural norms of their target market.

Karavel Foods Is Considering Using Several Sales Promotions That Were