Apex Corporation is considered to be a market follower in its industry. About what percentage of a hypothetical market structure would be controlled by market followers such as Apex?
A) 30 percent
B) 10 percent
C) 25 percent
D) 20 percent
E) 40 percent

Question

Quizplus · Accepted Answer

Market followers typically control about 20 percent of a hypothetical market structure, with the rest being divided among the market leader, challengers, and nichers.

Apex Corporation Is Considered to Be a Market Follower in Its