As a market follower strategy, the ________ emulates the leader's products, name, and packaging, with slight variations.
A) imitator
B) counterfeiter
C) innovator
D) cloner
E) adapter
Correct Answer:
Verified
Q59: Jessie Shambra is an up-and-coming marketing manager
Q60: Sony is an unusual market leader. It
Q61: Which of the following market follower strategies
Q62: In terms of comparisons with a market
Q63: During the _ stage of a product's
Q66: Many companies prefer to follow rather than
Q67: A job-shop specialist _.
A) sells only in
Q68: As a market follower strategy, the _
Q69: As a market follower strategy, the _
Q123: An alternate way to increase sales volume
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents