Companies price their products in a number of ways. Small companies prices are set by the boss, in larger companies, pricing is handled by division and product-line managers. In industries where price is a key factor, companies often establish a ________ department reporting to other internal departments.
A) financial
B) marketing
C) pricing
D) sales
E) distribution
Correct Answer:
Verified
Q2: Many consumers are willing to pay $100
Q3: Research on reference prices has found that
Q4: A firm has to consider many factors
Q5: Texas Instruments builds a large plant to
Q6: When a retailer puts a sign on
Q8: Some brands adopt scarcity as a means
Q9: To maximize market share, a firm may
Q10: A firm must set a price for
Q11: A firm first decides where it wants
Q12: _ communicates to the market the company's
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