The key to effectively using perceived-value pricing is to always to deliver the same or equal value as your competitors.

Name: The key to effectively using perceived-value pricing is to always to deliver the same or equal value as your competitors.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Perceived-value pricing is about setting prices based on the perceived value to the customer rather than the cost of the product or what competitors are charging, focusing on the value the product provides over competitors, not matching them.

The Key to Effectively Using Perceived-Value Pricing Is to Always