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Why Does Goldman Think That Advertisers Should Be Truthful

Question 28

Multiple Choice

Why does Goldman think that advertisers should be truthful?


A) Because advertising that is truthful creates trust and customer loyalty.
B) Because advertising is only justifiable as a source of information for consumers.
C) Because lying is morally wrong.
D) Because advertisers have freedom of speech.
E) Because it is wrong for advertisers to create desires in people.

Correct Answer:

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