The adoption of new innovations generally increases with distance and time, a phenomenon known as friction of distance.

Name: The adoption of new innovations generally increases with distance and time, a phenomenon known as friction of distance.
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Quizplus · Accepted Answer

The adoption of new innovations typically decreases with distance and time due to the "friction of distance," which suggests that the further and longer information or innovation has to travel, the less likely it is to be adopted quickly or at all.

The Adoption of New Innovations Generally Increases with Distance and Time