An advertisement for Nintendo using a cognitive message strategy would probably feature which type of message strategy,because Nintendo holds 98 percent market share in the handheld game market?
A) comparative
B) generic
C) preemptive
D) unique selling proposition

Question

Quizplus · Accepted Answer

The generic message strategy would be the best choice because it emphasizes the overall benefits and features of the product without comparing it to competitors, which is appropriate for Nintendo as they already have a dominant market share in the handheld game market. They can simply focus on promoting their brand and product without needing to address competition.

An Advertisement for Nintendo Using a Cognitive Message Strategy Would