Hailo taxi finding app failure in expansion to US happened because _______________
A) strategy formulation was poor.
B) strategy implementation was poor.
C) the strategy was not comprehensive.
D) there was no employee buy in.

Question

Quizplus · Accepted Answer

Hailo's failure in the US was due to poor strategy formulation. The company did not adequately research the US market and did not develop a strategy that was tailored to the specific needs of US consumers.

Hailo Taxi Finding App Failure in Expansion to US Happened