Sales managers are typically most concerned with total firm forecasts.
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Q38: This forecasting method identifies unknown factors affect
Q39: A sales forecast provides the basis for
Q40: A sales forecast provides the basis for
Q41: A sales forecast will be affected by
Q42: The term forecast is ordinarily used to
Q44: A forecast of market potential is the
Q45: A sales forecast is the best possible
Q46: Sales potential provides an assessment of overall
Q47: If a firm changes its plans regarding
Q48: If you are preparing industry sales forecasts
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