Competitive intelligence is always legal and ethical.

Question

Quizplus · Accepted Answer

Competitive intelligence can involve gathering information about competitors through various methods such as analyzing their marketing strategies, monitoring their social media presence, and attending industry events. However, some methods of gathering competitive intelligence may be illegal or unethical, such as hacking into a competitor's computer system or using fraudulent means to obtain confidential information. It is important for businesses to abide by ethical and legal standards while conducting competitive intelligence activities.

Competitive Intelligence Is Always Legal and Ethical