___ is the process of placing customers into groups such that everyone in the group has similar traits.
A) Geo-analysis
B) Clustering
C) Sorting
D) Decision tree analysis
E) Suppression
Correct Answer:
Verified
Q22: Data mining usually accesses a _ for
Q23: RFM is a (an) _ technique.
A)Costly
B)Simple
C)Complex
D)Outdated
E)None of
Q24: RFM is a _ technique.
A)Pattern recognition
B)Regression
C)Clustering
D)Sorting
E)Suppression
Q25: RFM is dependent on the use of
Q26: A _ can be learned by splitting
Q28: Cluster analysis would not include _ as
Q29: Home ownership is an example of a
Q30: Product usage rate is an example of
Q31: State and climate are examples of a
Q32: Data mining helps answers all of the
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