Computing share of category is similar to computing share of wallet except share of category is based on volume or frequency of purchase as opposed to value.

Name: Computing share of category is similar to computing share of wallet except share of category is based on volume or frequency of purchase as opposed to value.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Computing share of category is indeed based on volume or frequency of purchase, while share of wallet is based on value.

Computing Share of Category Is Similar to Computing Share of Wallet