When advertisers purchase static ads to be shown in the game, for example as billboards in a stadium, this is known as:
A)Around-game environment
B)In-game environment
C)In-game immersive ad
D)Advergames
E)None of the above

Question

Quizplus · Accepted Answer

In-game environment advertising refers to ads that are integrated into the gaming environment itself, such as billboards within a virtual stadium, making the choice B correct.

When Advertisers Purchase Static Ads to Be Shown in the Game