Question 1

The earliest cable television systems:

Accepted Answer

The earliest cable television systems were developed in the late 1940s to enhance television signal quality in areas where reception was poor, such as sparsely populated rural areas. These areas often had difficulty receiving signals over the air due to long distances from broadcasting stations or obstacles like mountains.

Question 2

Which of the following Acts provided the greatest degree of deregulation of cable television?

Accepted Answer

The Cable Communications Act of 1984 provided significant deregulation for the cable television industry, reducing the amount of local government control over cable operations and encouraging the growth and development of cable services.

Question 3

In the cable television industry, what is a "franchise fee?"

Accepted Answer

A franchise fee is a payment made by cable companies to local governments for the right to offer services in a specific area. This fee is part of the franchise agreement that allows the cable company to operate within the local jurisdiction.

Question 4

Which is true about "Retransmission consent?"

Accepted Answer

Local television stations have the option of selecting "must-carry" or "retransmission consent" for cable television systems, allowing them to negotiate for compensation or opt for guaranteed carriage without compensation.

Question 5

Cable television operators have increased revenue by offering

Accepted Answer

Cable television operators have diversified their revenue streams by offering a variety of services beyond traditional cable TV. These include premium channels and video on demand, high-speed internet data services, local telephone services, and home security solutions. Each of these services represents a way for cable operators to increase their revenue by leveraging their existing network infrastructure to offer more to their customers.

Question 6

Which is true about "a la carte" in cable television?

Accepted Answer

Public interest groups have been known to advocate for a la carte pricing, arguing that it would allow consumers to pay only for the channels they actually want to watch, potentially lowering costs and increasing choice.

Question 7

The greatest threat to cable television operators is:

Accepted Answer

Cord-cutting, where viewers cancel their cable subscriptions in favor of streaming services or other alternatives, poses the greatest threat to cable television operators by reducing their subscriber base and revenue.

Question 8

A skinny bundle is:

Accepted Answer

A skinny bundle refers to a cable television service offering that includes a smaller selection of channels compared to traditional cable packages, often at a lower cost. This concept caters to consumers looking for more affordable and tailored viewing options, avoiding the expense of channels they do not watch.

Question 9

Consumer groups are fighting for regulations or legislation requiring multichannel video programming services to offer channels "a la carte" instead of in bundled packages. Discuss whether you agree or disagree, and why.

Accepted Answer

The answer of Consumer groups are fighting for regulations or...

Question 10

As "TV Everywhere" spreads, discuss how this growth could affect the programming provided by programming services.

Accepted Answer

The answer of As "TV Everywhere" spreads, discuss how this...

Question 11

Who has the most power in the multichannel television industry: cable companies, cable channels, satellite providers, telephone companies, consumers, or regulators? Why?

Accepted Answer

The answer of Who has the most power in the...

Quiz 7: Mu L Tichannel Television Services