Some television stations chose to air infomercials as an alternative to the previous perform of ________.

Question

Quizplus · Accepted Answer

Television stations traditionally had a sign-off procedure where they would stop broadcasting for a period, typically overnight. Infomercials became an alternative to this practice, allowing stations to continue broadcasting content (in the form of paid programming) instead of going off-air.

Some Television Stations Chose to Air Infomercials as an Alternative