Mixing continuity and flighting strategies in media scheduling is known as
A) pulsing
B) reach
C) pushing
D) flighting
Correct Answer:
Verified
Q13: The total net audience exposed to prepared
Q14: The effectiveness of advertising is improved through
Q15: The practice of making spoofs or parodies
Q16: Account planning is a much tasked about,
Q17: An agency can also handle overall advertising
Q19: Typical ad agency clients contain businesses and
Q20: _ agencies specialize in endorsement of brands
Q21: Palmer opened the first American advertising agency,
Q22: Some television stations chose to air infomercials
Q23: Sponsorship belongs as the promotional tool to
A)business
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents